Doist
At Doist, creator of the workplace apps Todoist and Twist, I worked with the content marketing team to create thought leadership, case studies, and product features that helped elevate the brand’s reputation as a creative, balanced, and innovative app-maker.
Thought Leadership
I created high performing content about remote work, work-life balance, and focus and productivity, that helped advance Doist as a brand that supports and makes products for those who take a flexible and creative approach to work and living balanced and meaningful lives.
Case Studies & User Stories
Throwing away the generic case study format, I worked with the Doist content and design team to craft inspiring stories about users of the brand’s to-do list app Todoist and work communication tool, Twist.
Product Features
I developed articles and sourced photos and other assets to detail new product features and integrations, and spotlight creative approaches for how to use Todoist for big and small goals alike.